When Is the Best Time to Use Crypto Token Air Drop ?
A cryptocurrency airdrop is a marketing strategy that sends small amounts of a new virtual currency to wallet addresses of active blockchain community members for free or in exchange for a small service, such as retweeting a post from the issuing company. The ultimate goal is to promote awareness and circulation of the new token or coin.
Understanding of cryptocurrency airdrops
A crypto airdrop is a promotional activity by blockchain-based startups to promote a virtual currency project, aiming to increase awareness and trading in the cryptocurrency when listed on an exchange as an initial coin offering (ICO).
Airdrops are promoted on a company’s website, social media, and cryptocurrency forums, with coins sent to specific wallets based on the blockchain network or existing coins. To qualify for a free gift, recipients must hold a minimum quantity of crypto coins in their wallet or perform specific tasks, such as posting about the currency on social media or writing a blog post.
Types of Crypto Airdrops
- Standard Airdrop : A crypto airdrop involves participants expressing interest in receiving an airdrop by providing a valid wallet address, with some airdrops requiring no additional information beyond this. Standard airdrops have a set amount of tokens distributed with a limit, making them time-sensitive. Despite their simplicity, these airdrops can be quickly drained by a single user, making them more difficult to obtain due to the possibility of multiple wallets being created.
- Bounty Airdrop : Bounty crypto airdrops involve users performing specific tasks to raise awareness of a project, such as posting on social media, tagging the company, or retweeting a tweet. Referral bonuses or finder’s fees may be offered for recruiting users, signing up for the newsletter, or joining the Discord channel. Users earn points in exchange for performing tasks, which correspond to the size of their bounty airdrop. They may also be required to earn a certain number of points before qualifying for their airdrop, such as 300 points for each item worth 100 points.
- Holder Airdrop : Holder crypto airdrops are triggered automatically based on the number of tokens held by users, ensuring transparency in the distribution of tokens as wallets and blockchain information are part of a publicly distributed ledger. Holder airdrops ensure the benefit is only given to the largest, most invested individuals, with some holder airdrops only awarding it if members hold a certain amount of tokens, or may pro-rate the award amount.
- Exclusive Airdrop : An exclusive crypto airdrop is a centralized method of rewarding those closest to a project, allowing them to receive airdrops to wallets that may not hold any tokens at all. This type of airdrop is based on factors such as time spent on a project, most money spent on non-token activity, or number of forum posts.
- Raffle Airdrop : Airdrops can be combined with raffle airdrops, where individuals can earn tickets by holding tokens, points, or expressing interest. Projects often state the number of airdrops they plan to give and encourage participation. The company’s airdrop delivery is often limited due to high demand, resulting in a raffle where a limited number of wallets are randomly selected for the airdrop. When Is the Best Time to Use Crypto Token Air Drop ?
process of cryptocurrencies is a method
The crypto airdrop process begins with the project or company deciding the need for an airdrop, which may be due to market strategies, network hard forks, or investor incentives, and selecting the facilitated and eligible participants.
The next step for general airdrops is launching the public campaign, collecting information for interested parties, often including wallet addresses and email addresses to grow their contact list.
Airdrops often use snapshots to identify individuals with specific criteria. For instance, a project might capture all addresses holding at least 1,000 tokens as of midnight on December 31st. Post-snapshot transactions don’t affect airdrop results, causing volatility in coin or token prices.
The airdrop process is typically facilitated using smart contracts, with the company using their Treasury wallet to distribute the airdrop to recipients. The transaction block is publicly announced to demonstrate the equitability of the airdrop, demonstrating its distribution from the company’s wallet.
Airdrop recipients often receive coins or tokens directly without accepting them, but some may need to add the token or coin’s address to their wallet to view their token balance.
Crypto airdrop scams
A legitimate crypto airdrop is purely promotional, avoiding capital investment, while some scams involve sending micro amounts of cryptocurrencies to unsuspecting recipients, known as a dusting scam.
Many airdrop scams rely on directing an investor to attach their wallet to a phishing website in order to claim their airdrop. Often, the web3 address will prompt a user to connect their wallet using common and popular wallet services such as MetaMask, Trust Wallet, or Oasis. After a user connects their wallet by providing their secret phrase or keys, the scam is complete.
Airdrop scams involve enticed market participants to invest in a security to receive a different item, such as holding certain NFTs in a wallet, despite the airdrop being legitimate. Project owners may have enticed market activity to sell their NFTs at a higher price, potentially leading to scams.
How to Avoid Airdrop Scams
Cryptocurrency users should be cautious about unsolicited deposits and be aware of their investments or asset claims. The phrase “do your own research” is often used by explorers to ensure their safety.
Crypto enthusiasts should avoid unfamiliar websites and ensure external links are from the project. To ensure consistent connections, bookmark common sites you plan to visit frequently and ensure they are always the right one.
Companies frequently share airdrops and promotions on social media, so follow the project on forums or Discord to stay updated on upcoming events, but be cautious of complex scams.
To avoid airdrops associated with primary investments, create a new wallet for airdrops and transfer tokens to different wallets. This not only reduces risk but also spreads the crypto’s value across different wallets.
Crypto Airdrops and Taxes
To avoid airdrops associated with primary investments, create a new wallet for airdrops and transfer tokens to different wallets. This not only reduces risk but also spreads the crypto’s value across different wallets.
Tax reporting on airdrops can be challenging due to the token’s lack of liquidity or fair market value. It should be recognized as income at its fair value upon receipt and not taxable until an individual has control over the token. If locked or on a vesting schedule, it is not taxable until received and traded.
If the airdrop’s price drops after receipt and later sold, it creates a second, unrelated transaction resulting in a capital loss. The taxpayer would recognize income for the airdrop amount and a loss equal to the difference between the airdrop price and sale price. If the price appreciates, a short-term or long-term gain may be taxed based on the holding period.
Advantages and disadvantages of cryptocurrency airdrops
Advantages
Crypto startups are utilizing airdrops to differentiate themselves from the competition, with some businesses offering alerts, listing services, and marketing services to enhance their airdrops, although there are both positive and negative businesses in this space.
Michael J. Casey, Chair of CoinDesk’s advisory board and MIT’s blockchain research initiative, emphasized the importance of marketing for the success of a cryptocurrency. He argued that widespread usage is crucial for a currency’s success, and that people must make cost-incurring efforts to encourage this.
Crypto airdrops reward loyal blockchain network patrons and distribute tokens to all wallet or existing token holders, a method not typically found in an open market.
Disadvantages
Crypto airdrops pose a significant threat to network safety, particularly in the context of “redeeming” airdrops. These airdrops may require users to connect their wallets to suspicious websites, allowing thieves to access user’s keys or passwords.
Crypto airdrops, despite their free money, can be fraudulent projects that encourage stakeholders to increase their stake by buying more tokens. The long-term goal may be to “rug pull” investors by dumping large amounts of tokens, making previous airdrops worthless.
Some view airdrops as low-quality projects, preferring to reward miners or network contributors over releasing free tokens to non-heavy contributors.
Airdrops, often claiming to have a value of thousands of dollars due to their infancy, may be worthless if they cannot be traded on an open exchange. This means that the free gift to wallet holders may prove worthless.